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March 29th, 2012
Co-optex achieved a record sales of Rs.201 crores

According to the press release Number 238 from DIPR, Co-optex an Apex organization of the primary societies of Tamil Nadu providing
marketing support for the primaries with the network of 203 showrooms throughout India
has achieved the record sales of Rs.201 Crores in retail sales during the year 2011-12.
Thanks to the innovation scheme of Buy 2 Get 1 Free launched on the suggestion of
Hon’ble Chief Minister of Tamil Nadu. It has crossed the Rs.200 crore figure for the first
time in its history of 77 years. Retail sales for the year 2010-11 was Rs.198 crore. Its
overall turnover is expected to cross Rs.1000 crore this year as against Rs.621 crore last
year.
Co-optex is best known for its in intricately designed silk Sarees, fascinating traditional
Cotton Sarees, Dhoties Bed sheets Bed spread and Lungies among people of all walks of
life over a period of time. Co-optex has established itself as an innovative organization
introducing new varieties in tune with the fast changing fashion trend of its customers. Cooptex is now engaged in consolidating its existing business by modernizing/ relocating the
existing showrooms and to open modernized Air-conditioned showrooms to increase the
volume of business by attracting younger generations. Co-optex has opened modernised
Air-Conditioned 2 Show Rooms in Bengaluru in Mumbai and in Erode.Co-optex has also
introduced the double delight innovative scheme of Buy 2 Get 1 Free offer as mark of
the Formation Day which falls on 02.04.2012. The Scheme has created tremendous impact
among the People and brought large number of Customers to Co-optex showrooms. By
systematic planning in marketing, proactive and Fair trade practices and above all with the
spontaneous response from the Valued Customers, Co-optex is able to reach the Milestone
record of crossing Rs.201 Crores retail sales this year.
Co-optex extends thanks to the Weavers Customers, employees and media for their
generous support, which has resulted in the record sales performance in the History of Co optex – DIPR